Business cards are cards that have business information for an individual
or their company. They are passed like swapping
phone numbers but in a formal direction as they could be the memory aid to a
client wanting to work, this can help a business. A business card characteristically
contains the owners name, company name and what they specialise
in accompanied by a logo, along with
contact information like street
addresses, telephone
numbers, e-mail addresses and website. Now I used the word (characteristically) when
describing a business card, because the card must have character, your
character in fact so a client remembers the type of person you are and the business
card must radiate and shadow you like a national insurance number; by just
looking at the card a client must be able to link you and the card together. Therefore,
ingenuity has evolved the business card but I will talk more about this later. Traditionally
business cards were simply black text on white card.
There are many different programs available to produce a business card some include Windows, Linux and macOS. These programs can help when sending the electronic form of the card to a printshop. I have made my own amateur card using Adobe Photoshop, this contains layout tools and text editing to make the business card authentic and new in multiple styles started from scratch. These are the first steps to make a clever business card.
Now business cards don’t have to be made simply from paper or card, this is where years of ingenuity and evolving businesses comes to play as special business cards can be made from plastic, some materials include metallic plastics, crystal like plastics and translucent plastics. To continue, special materials like metals and rubber along with magnets and crazy poker chips, even hard wood are extraordinarily used. To me the real wood shows a presence of strength and tradition. Then the text can be changed instead of using simple black ink, what seems to be popular today is water colours on text as many companies who make business cards have multiple options on the type of inks and paints used.
Although business cards are evolving countries like Japan like to keep to it traditional and respectful, a Japanese business card is called a meishi. It mostly includes the company name at the top in a large print, accompanied by the job title and then the name of the individual. A meishi is like a presentation to another person this is to convey formality and is ritualistic not traditionally used in other countries. The card is held at the top two corners, faced up and turned so that it can be easily read by the person receiving the meishi, the person receiving it carefully grabs it by the bottom corners using both hands. Placing fingers over the name or any information is reflected as rude, which can place the person receiving the card or business in a blacklist this means a group of people who are untrustworthy and excluded from everything. when receiving the meishi, it is expected that the card is read over, being mindful of the person's name and position in the business. Then the phase "choudai itashimasu" should be said meaning "I accept your name card" and then a traditional bow. When a meishi is being exchanged the difference, status is furthermore expressed, as for example the president of a company and someone in middle management exchange meishi, it is respectful that the person of lower status must express their meishi as below the person with higher prestige.
Throughout the year’s business cards have become wrapped in culture and ingenuity
since the first business cards in 1895 created by Attorney at Law and their business
cards show what they do.
Now in today’s world that might work, but if you want someone or a business
to be interested in you and remember your name, you must wow. Here are examples
of more clever business cards and video game business cards:
A business card is a professional and easy way to exchange information or gain it. In my business card it only includes the company name and logo, this is because this will not be my official business card i wanted to start off with a company name and logo on a simple business card and in the future change it by adding more to it. I will explain why i have chose this style of business card. Firstly, i am going to address the fact that i want to be in the video game industry. My card has the layout of a Yu-Gi-oh! card this is a popular card game involving monsters and battling. I have done this to further convey that i am in the video game industry. The name of the company "BoardRoom Games" is placed at the top off the card. Next my logo is a controller in the middle of a round table around people in suits. This is to express the professionalism of my company even though it is based off a card game. I created this logo because to me it is symbolising King Arthur and The knights of the round table a legend i like, in fact i am considering adding swords to the men in suits but this might be too intimidating. Underneath the logo i have a description of the company that isn't as professional as i want it to be but in time i will add my email, address, website and ETC.
To conclude i think business cards are a necessity to a company looking to adventure into cooperating with other parties in the industry and as a game developer wanting my own company it can also contribute into getting employment acting like a fun little version of a CV. Lastly it is also a great way to start ties and relationships with people in the industry because a good business card can make an impact.
Refences
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